Why Your Analytics Digital Dashboard is Failing You

The relentless pursuit of something to satisfy everyone ends up in satisfying no one   A health check not an encyclopedia  The most common reason a dashboard fails to work is simple. Too much information. It would be an impossible task to create a dashboard that answered everyone’s questions, and for
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FanReach Announces Three-Year Partnership with Houston Texans

FanReach, the sports industry’s leading sports platform, secures renewal with Houston Texans to provide mobile fan experiences. BOSTON, MA (June 7, 2022) –  The Houston Texans and leading enterprise sports marketing  platform, FanReach announced today that the companies have entered into a three-year strategic partnership that will offer fans unique
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PODCAST HIGHLIGHT: How 5G Helps Sports Teams Maximize Value

Eric Bolten, a 5G industry expert, joins former NFL players and current sports technology consultants Kenyon Rasheed and Brian Jones, as they discuss how data can be used to create "fan bliss" for sports fans. VIDEO TRANSCRIPT ERIC BOLTEN, ZIXI: The NFL - let's pick on that because it's our
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VIDEO: The Fan Engagement Benefits of Augmented Reality Partner Zappar

Zappar's camera technologies in the FanReach mobile platform provide sports teams with ways to make incredibly creative and exciting activities for their fans. Augmented reality inspires huge engagement, and that means sponsors will love to support these immersive experiences -- whether fans participate at home, in-venue, or out in the
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VIDEO: Getting Ready for Venue Life After COVID

Sports teams, leagues, and venues are all gearing up for live sporting events in a new post-COVID world. The only thing that is clear today is that flexible mobile app technology will be a huge part of successful plans for the re-opening of large venues for live events. Gabriel Smallman,
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VIDEO: How Do FanReach Vendor Partners Add Value for Teams?

Zappar CEO Caspar Thykier explains how their sports mobile app partnership with FanReach helps to improve the sports business opportunities for sponsors and teams. By making AR technology so accessible, we give easy access to the cool augmented reality opportunities Zappar provides. The sky is the limit for the sponsorship
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